• I Cast Fist@programming.dev
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    1 day ago

    Any influencer that relies on YouTube ad money won’t make the full jump.

    Other than that, they’ll very quickly find out that keeping a video focused service running and serving 10k views daily (300k/mon) is very expensive both in storage and bandwidth.

    • Microw@piefed.zip
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      11 hours ago

      The big youtubers rely on sponsorship money way more than ad money. But sponsorship money is dependent on viewership numbers, so that is the main issue

    • Pup Biru@aussie.zone
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      18 hours ago

      actually for big youtubers, ad revenue from google isn’t all that huge afaik. i’m going only on the LMG breakdown they did, but they only get 26% of their revenue from adsense… that’s no tiny share of course, but i wouldn’t call it completely catastrophic to loose

      • Cataphract@lemmy.ml
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        6 hours ago

        you would have to factor in the amount of traffic that exposure from youtube gets them for those other monetary functions to get a real sense of how valuable it is to be or not be on that platform. Definitely feel like ethics should always come into play though and a lot of creators are branching out with hosting themselves or patreon/etc.

      • AustralianSimon@lemmy.world
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        17 hours ago

        You can look any youtuber up on socialblade and see their earnings range. It’s not small which goes to show his diversified stuff must make a shitload.

    • sexy_peach@feddit.org
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      19 hours ago

      They don’t make a large share of their income from yt ads I believe. Most is from sponsorships etc